[
BRANDING · ALICANTE
]
Branding and visual identity in Alicante.
We turn strategy into a visual language with a personality of its own. We dislike templates and generic stock design: we sculpt identities with soul, character and real magnetism.
How we work on branding
Four stages, no surprises. We close decisions at each one before moving to the next.
Immersion and strategy
/01
We start from what the brand has to say, to whom and why. We review the business, the audience and the competition before drawing anything.
Briefing
Competitor review
Objectives
References
Visual territory
Concept and art direction
/02
We explore visual routes and defend one. We don't present fifty loose options: we present the ones that hold an idea.
Visual routes
Moodboard
Art direction
Concept
Validation
Identity system
/03
We turn the concept into a full system: logo and variants, typography, colour, iconography and the applications the brand will actually use.
Logo
Typography
Colour system
Iconography
Applications
Manual and handover
/04
We close with a usage manual and organised files, so your team can apply the brand without us.
Brand manual
Final files
Templates
Training
Support
Branding projects
Three brands built from scratch, each with a different problem to solve.
Ready to talk it through?
Prefer a quick chat? Message us on WhatsApp and tell us about your idea, goals, and what you need
[
07
]
FAQ
Common questions
How much does a project with you cost?
What exactly is included?
How long does it take?
How much of my time will this take?
What if the first proposal does not convince me?
Can I update the website myself afterwards?
I am not sure what I need yet. Can I still get in touch?
